Top 10 Reasons Why Small Businesses Need An On-Line Community Engagement Manager

While still a ‘Job Description’ in its infancy, the requirement for a ‘On-Line Community Manager’ (who handles a company’s ‘On-Line Community Engagement’) no longer causes businesses to ask “What does an On-Line Community Manager do, and should I get one?” but rather “What makes a great On-Line Community Manager, and where can I find one?”.

However, as the role of ‘On-Line Community Manager’ has only existed in its present form in the last couple of years, the job description varies greatly from one organization to another. Below is a rough list of things you'll need to keep in mind to help ensure you hire the right person to successfully manage your on-line community engagement needs...